Thursday, March 6, 2014

Wow! Free Getty images!

The world's largest photo service just made its pictures free to use.
If you go to the Getty Images website, you'll see millions of images, all watermarked. There are more than a hundred years of photography here, from FDR on the campaign trail to last Sunday's Oscars, all stamped with the same transparent square placard reminding you that you don't own the rights. If you want Getty to take off the watermark, you'll have to pay for it.

What is changing

Starting now, that's going to change. Getty Images is dropping the watermark for the bulk of its collection, in exchange for an open-embed program that will let users drop in any image they want, as long as the service gets to append a footer at the bottom of the picture with a credit and link to the licensing page.

Why this change occured

According to Craig Peters, a business development exec at Getty Images, "if you want to get a Getty image today, you can find it without a watermark very simply,". "The way you do that is you go to one of our customer sites and you right-click. Or you go to Google Image search or Bing Image Search and you get it there. And that's what's happening… Our content was everywhere already."

Why is that great

Now if you have a small business and you want some stock image to use, you can do it easily by embedding one from http://www.gettyimages.com. It's easy. 

How to use it

Just click on the photo you want and get the embed code. 
It's easy!


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